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Automation that answers before the competitor does

Marketing automation agency for EdTech

Your leads are dying in the inbox. Response speed decides who wins the deal; we build HubSpot and Salesforce workflows that answer in minutes, nurture for months, and attribute everything.

Free 30-minute audit. No commitment. You keep the findings either way.

40+ EdTech companiesHubSpot · Salesforce · GHL
The problem

The average EdTech lead gets four follow-ups in 30 days. The winner responds in five minutes.

Education buyers research quietly and contact three vendors in the same week. The first credible answer usually wins the evaluation, yet most EdTech funnels route form fills to an inbox, where they wait for someone to notice. By the time a follow-up arrives, the committee has a favourite, and your pipeline report describes the loss as a lead-quality problem.

The signature: the before/after workflow map

Your funnel today, and the same funnel with automation running.

This is the first page of every audit: your current workflow on the left, the automated version on the right: same leads, different machine.

Today
Lead fills a demo form
Notification lands in a shared inbox
SDR replies two days later
Lead has already seen a competitor's demo
Added to a list nobody emails
With automation running
Lead fills a demo form
Scored in minutes: role, segment, intent
Instant, useful answer + meeting link
SDR alert the moment buying intent spikes
Nurture sequence carries the committee for months
Stack & migration

The right platform, migrated without losing a single record.

Tool audit

What you have, what it costs, what it actually does. Most stacks have overlapping tools and one glaring gap; we map both before recommending anything.

Selection

HubSpot, Salesforce, GoHighLevel or ActiveCampaign, chosen for your motion and your team's size, never for a partner commission.

Zero-loss migration

Field mapping, deduplication and engagement history preserved, with a documented rollback point. Your data stays in your accounts, under your licences.

Documentation

Every workflow documented, every list labelled, every automation owned by your team. The machine is yours to run without us.

The first 90 days

Five jobs, in order: tracking, scoring, sequences, routing, attribution.

Days 1–30 · Tracking & scoring

See the funnel, score the leads

Form tracking, source attribution and lead scoring wired into the CRM; every lead arrives with role, segment and intent attached.

Tracking verified end to endScoring model live
Days 31–60 · Sequences & routing

Answer in minutes, route by role

Instant response workflows, role-based sequences and SDR routing with intent alerts. Quick wins ship first: welcome, abandoned-demo, re-engagement.

Response time: minutesZero leads unowned
Days 61–90 · Attribution

Every touch written back to the CRM

Workflow touches, sequence engagement and intent signals flow into opportunity records. Recovered pipeline becomes a number you can defend.

Attribution live per accountRecovered pipeline reported
Results in response terms

The metrics automation actually moves.

Every engagement
0
ROI outcome

Leads never touched: zero. Every form fill gets an instant, useful answer and an owner, the leak most funnels do not know they have, closed in the first 30 days.

Response time
min
ROI outcome

Measured from form submit to first substantive reply, not to an auto-acknowledgement. The five-minute benchmark from the research is the standard we build toward.

Recovered pipeline
$
ROI outcome

Re-engaged leads and revived opportunities reported from month one: pipeline your funnel had already paid for, recovered by routing and sequences, priced per quarter.

Eligibility

Automation pays when volume pays. Check yours in 20 seconds.

It is for you if

  • Your funnel produces enough leads that manual follow-up cannot keep up
  • You have a CRM, or a decision to make and no time to waste on the wrong one
  • Sales will accept or reject leads, so scoring learns from real verdicts

It is not for you if

  • You get a handful of leads a month; a human with a calendar beats a workflow
  • You want automation to fix an offer nobody wants
  • Nobody on your team will own the system after we leave

Retainers run $6,000 to $18,000 per month, published here and in every audit, before any call. No range, no engagement: that is the rule.

Marketing automation for EdTech is the Operations brick of EdukableOS, the operating system behind every service we run. See how the twelve services connect, and how this one combines with demand generation and email marketing.

FAQ

Questions founders ask before investing.

Answered straight. Yours is not here? Ask it on the audit call.

Deeper reads: Automation for LMS companies →·Automation for higher education →·Automation for corporate learning →

How much does a marketing automation programme cost?

Management sits inside a retainer of $6,000 to $18,000 per month, plus tool licences you keep in your own name. The audit call ends with a map of your current leaks priced against your pipeline, so you judge the investment on your numbers.

Which platforms do you work with?

HubSpot and Salesforce are the core, with GoHighLevel and ActiveCampaign for lighter stacks. The platform follows your motion (committee selling, free-to-paid, or both), not the other way round. If a migration is needed, we run it with a documented zero-data-loss process.

How long until automation pays back?

Quick wins land in the first weeks: routing, response-time alerts and the welcome sequence usually ship inside 30 days. Full lifecycle coverage takes one to two quarters. The recovered-pipeline number is reported from month one, so payback is visible as it happens.

Do you replace our agency or in-house team?

No: we build the machine and hand your team the keys. Every workflow is documented, every list lives in your portal, and your team can run the system without us after the engagement. That is deliberate: automation you cannot operate is a dependency, not an asset.

How do you handle attribution?

Every workflow writes its touches back to the CRM, and reporting follows accounts into opportunity: which sequence, which role, which touch started the evaluation. Multi-touch attribution adapted to long EdTech cycles, not last-click folklore.

What happens to our data in a migration?

A documented migration plan before anything moves: field mapping, deduplication, engagement-history preservation, and a rollback point. Your data stays yours, in your accounts, under your licences throughout.

We already have workflows. Do we need you?

Often less than you think. The audit maps what you have against the five jobs (capture, scoring, sequences, routing, attribution) and prices the gaps. Sometimes the honest answer is one fix and a training session; we say so.

Map your lead leaks in 30 minutes.

Free automation audit: a map of your current funnel (where leads wait, where they die, what a working system would recover), yours to keep whether or not we work together.

You will speak with a senior strategist, not an account manager.